The objective of the tests module is to increase and confirm your understanding of how an idea could serve a customer need and create value for your business.
Solverboard guides you through an iterative process to mature an idea into a validated option that can be further invested, developed and taken to market. Through experiments, such as prototypes or Minimum Viable Products (MVP), you can receive valuable end-user feedback as quickly as possible, guiding your development and helping to provide confidence that you are developing a ‘product’ that is both needed and valuable.
Main elements of a test
- Create and set-up. You can create a test from new or by graduating an idea. Once created, set a hypothesis to excite people about the potential of this initiative and provide a north star for the test team. Finally, assign a Test Owner and work with them to set-up the test team.
- Plan and explore. Explore deeper by stating your assumptions themed around technical feasibility, business model, customer desirability and strategic fit. Design your experiments to prove or disprove your assumptions and assign team members to work on them.
- Test. Conduct your experiments, evaluate the results and capture learnings for sharing and continuous improvements. Transform understanding gained into a proposed approach to establish your business model and financial projections. Keep testing until no further learning is achieved.
- Assess your results. Each result and testing iteration will create learning and insights into your business model helping you to playback as financial projections in both the future innovation profit, its cost to bring the market and how the business model will operate. Summarise your observations, recommendations and submit for validation review.
- Validate – graduate or stop. Seek your business subject matter experts to assess the test team’s results and recommendations. Evaluate all findings, recommendations and draw your conclusions. Decide to validate this initiative as a commercially viable option to pursue or archive it; capturing final learnings and stopping any further activity.